The physical experience a customer has with a product is an important extention of a brand — it blends the visual aesthetic with functionality and structural design to tell a story.
Packaging + Product
Design
3 Piece Bottle Sets
Company: Kennedy International, Inc.
The direction was to create packaging for 2 different bottle sets that held the bottles together while showing use & features of the product. I designed removable labels for the larger bottles with gold accents so the customer can customize their bottles for bath or kitchen use while the solid color bottles are sold pre-labeled/ready-to-use.
3 Piece Bottle Sets
Art Direction, Photo Manipulation & Design: Melissa Mott
Credits:
Wool Dryer Balls
Company: Kennedy International, Inc.
Our customer was looking for decorative wool dryer balls as a more upscaled version of the original. The direction was to create Delft style designs and package it in a more giftable box. I worked with the factory to develop these designs and colors that would hold up in use. The box & dielines were built from scratch utilizing an acetate window "lid", inner support and an outer bellyband.
Credits:
Art Direction, Construction & Design: Melissa Mott • Product Photography: Kate Saik
Art Direction & Design: Melissa Mott • Product Development: Molly
Terrazzo Hand Soaps & Lotions
The objective was to design hand soaps to pair with the terrazzo hand creams and invoke the feeling of traveling in Italy. I created labels for the back of the bottles that subtly show the terrazzo design through the bottle. The double-sided label has a photograph reflecting the Italian city and name of the soap on the reverse side.